Operation Red Nose
Provincial Partners

Strong partners who support our mission

Operation Red Nose has the privilege of being supported by important provincial partners who have enabled the delivery of the awareness campaign since 1984. Because of these precious allies, Operation Red Nose can deploy its safe ride service in 7 Canadian provinces, and in more than 100 communities.

British Columbia

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ICBC

Insurance Corporation of British Columbia (ICBC) has been the provincial sponsor since the beginning of Operation Red Nose in British Columbia in 1996. In addition to provincial financial support, ICBC also provides insurance coverage for volunteer and client vehicles.

Manitoba

Safety Services Manitoba

Safety Services Manitoba has been associated with Operation Red Nose since 2004, acting as the provincial secretariat. The organization is responsible for the planning and deployment of the province's drive-home campaign, coordinating partnerships and supporting local organizations to carry out their operations.

Manitoba Public Insurance (MPI)

Manitoba Public Insurance (MPI) has been the principal partner of Operation Red Nose in Manitoba since its inception in the province in 1995. The company sponsors Operation Red Nose by providing a financial contribution, as well as insurance coverage for volunteers' and clients’ cars.

New-Brunswick

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UNI

For many years, UNI Insurance has been associated with Operation Red Nose and has supported the campaign on the local level. Since 2016, a provincial agreement has made it possible to financially support the organization in New-Brunswick and develop the program in the province.

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ANBL

As a provincial partner, ANBL proudly supports Operation Red Nose in New Brunswick, thereby helping to promote road safety and encourage everyone to get home safe during the holiday season. ANBL has partnered with Operation Red Nose to raise awareness about responsible behaviour and to offer a unique safe ride service in the province.

Quebec

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SAAQ

Since 1985, Société de l’assurance automobile du Québec has provided considerable financial support to Operation Red Nose, as well as making human and technical resources available to help the implementation of the road safety campaign in all regions of the province.

Desjardins

Since the very first campaign in 1984, Desjardins has been dedicated to the Operation Red Nose cause by contributing financially to the annual event, as well as providing insurance coverage for volunteer and client vehicles across the province of Quebec.

McDonald's

Operation Red Nose is proud to continue its partnership with McDonald’s, a contributor that is determined to make our roads ever safer. Operation Red Nose warmly thanks to McDonald’s for its financial support, and for its gift of McCafé coffee capsules, as well as rebate coupons for breakfast meals to volunteers and clients.

Atypique

Operation Red Nose is proud to announce the continuation of its partnership with Atypique®, an ally who shares the commitment of promoting responsible driving. Operation Red Nose warmly thanks to Atypique® for its financial support, but also for the distribution of tasty mocktails to the brave volunteers who make the campaign possible across Quebec. 

Tecnic

Operation Red Nose is delighted to welcome Tecnic amongst its valuable partners. Building on a partnership spanning the next three campaigns, , Operation Red Nose warmly thanks Tecnic for its financial contribution and its innovative initiative  aimed at rewarding electric-vehicle driving volunteers. By offering such volunteers electric charging credits, Tecnic supports the Operation red Nose road safety mission in a sustainable way.

Saskatchewan

SGI

Since 2009, Saskatchewan Government Insurance (SGI) has sponsored Operation Red Nose in Saskatchewan by offering financial support as well as insurance coverage for volunteer and client vehicles.